“Nobody said it was easy; No one ever said it would be this hard” The lyrics to Coldplay’s love song could well be suited for the thousands of entrepreneurs trying to get their excellent idea past the paper stage.
20% of startups fail the first year and although this may seem a high number, it also means 80% of startups make it through that first year. The harsh reality is that five years after 50% of the companies are gone. Even if there are several reasons behind this reality, we will repeatedly be told that one of the main realities behind business failure is the lack of funding. It might be useful to question this statement. Continuar leyendo